UPSIDE™

Upside™ in Action

Built to address six common criticisms of coaching, Upside™ offers a visual, systems-based approach that creates the emotional engagement needed for sustained change.

Where Coaching Often Falls Short

And How Upside™ Responds

What Changes for Coaches

Upside™ is a sophisticated tool which allows any coach to achieve mastery in supporting transformation.

More confidence working with complexity

The role of the coach is a guide so there is less need to carry the client

Coaching becomes easier as there is a tried and tested process to follow

Greater professional differentiation as Upside™ provides a standout experience

An Upside™ session produces a visual map that provides clarity and direction for ongoing coaching conversations

Upside™ helps clients to

See patterns they couldn’t see before

Understand why they’re stuck without self-blame

Respond with clarity instead of reacting

Design outcomes aligned with who they are becoming

Clients are often surprised by how quickly deep insight emerges, creating momentum, confidence, and ownership of real change.

Experience Upside™

Every challenge holds a deeper question.
Upside™ helps people see what is really shaping their situation. 

Because once the system becomes visible, change becomes possible.

EXAMPLE

Initial Question

“How can I get my team to listen?”

Breakthrough Question

“How can I become a leader who builds trust and ownership?”

What the System Reveals

A pattern of control driven by fear of failure.

Shift

Delegation increases. The team takes responsibility.

Before and After Upside™ Snapshots

1. Senior Leader – Strategic Goals Focus

BEFORE

AFTER

Initial Question

“How can we hit our KPIs this quarter?”

Breakthrough Question

“How can I learn to trust my capable team members to deliver our agreed strategy?”

Emotions

Anxiety, pressure, guilt, anger, competitiveness

Emotions

Embarrassment, Commitment, Humility

Behaviour

Pushes harder, reacts to short-term issues, loses sight of long-term vision

Behaviour Change

Aligns and empowers team around shared goals, connects instead of pressure, recognises individual and team achievements

Cost

Team morale dips, priorities misaligned, constant firefighting, poor results

Impact

KPIs improve, vision gains traction, culture shifts positively

INSIGHT

“Once I mapped the challenge as a system, I could see and feel how my need to always be the hero and in charge is sabotaging our strategy. “

IDENTITY SHIFT

“I am a leader who builds capable teams and empowers them for success.”

2. Career Transition Client – Career Change

BEFORE

AFTER

Initial Question

“How can I gain a new sense of direction?”

Breakthrough Question

“How can I find the courage to design the life I want to live?”

Emotions

Confusion, fear, under confident, hopelessness

Emotions

Excitement, clarity, confidence, uncertainty

Behaviour

Hesitant, avoids decisions, procrastinates, stays in disliked job

Behaviour Change

Takes action aligned with personal purpose, explores opportunities decisively

Cost

Opportunities missed, stress, stagnation

Impact

Career transitions successfully, feels energised and in flow

INSIGHT

“Once I mapped the challenge as a system, I could see and feel my lifelong pattern of staying small and avoiding risks“

IDENTITY SHIFT

“I am the designer of my ideal life.”

3. Business Partnership

BEFORE

AFTER

Initial Question

“How can we make working together more enjoyable?”

Breakthrough Question

“How can we build a trusting, productive partnership?”

Emotions

Frustration, disengagement, resentment, mistrust

Emotions

Trust, curiosity, vulnerability

Behaviour

Defensive communication, finger-pointing, siloed work

Behaviour Change

Open dialogue, proactive problem solving, aligned priorities, shared responsibility

Cost

Projects delayed, morale low, innovation stalled

Impact

Improved collaboration, respect for each other increases as does productivity and decision making

INSIGHT

“Once we mapped the challenge as a system, we could see and feel our pattern of avoiding conflict at all cost”

IDENTITY SHIFT

“We are business partners who respect, trust and support each other as we build a thriving business together.”

4. Individual – Personal Growth & Self-Worth

BEFORE

AFTER

Initial Question

“How can I improve my performance?”

Breakthrough Question

“How can I learn to love myself?”

Emotions

Shame, self-doubt, frustration

Emotions

Self-compassion, clarity, sadness

Behaviour

Avoids challenges, makes excuses, lacks motivation

Behaviour Change

Takes intentional steps aligned with values, experiments with new approaches

Cost

Life feels purposeless, low confidence, opportunities missed

Impact

Life feels more coherent, growth is tangible, confidence and agency increase

INSIGHT

“Once I mapped the challenge as a system, I could see and feel my pattern of never believing in myself, and so never stepping forward to contribute”

IDENTITY SHIFT

“I am worthy.”

Who is Upside™ Designed for?

Designed for Serious Practitioners

Coaches

Facilitators

Therapists

Peer Group Leaders

Leadership Professionals